INTRODUCTION
Feature Summary: CourtReserve’s new Email Campaign feature brings a major upgrade to the Bulk Email tool. Admins can now create visually rich, branded emails using a drag-and-drop builder, save and reuse templates, schedule campaigns in advance, and track detailed engagement metrics—all from a centralized dashboard.
This article highlights what has changed and why it matters. For step-by-step setup instructions, see the articles linked at the bottom of this page.
Use Cases
Design and send professionally branded emails with images, buttons, and custom layouts
Save reusable templates for recurring announcements and newsletters
Schedule campaigns to send automatically at the right time
Target the right members using expanded recipient filters
Track open rates, click rates, and bounce rates to measure impact
Duplicate past campaigns to quickly reuse successful content
Manage all drafts, scheduled emails, and sent history from one dashboard
Want Early Access To Email Campaigns? Email Campaigns is rolling out to all CourtReserve organizations on April 28. If you'd like to make the switch before then, simply reply to your upgrade notification email or reach out to our support team at [email protected] and we'll enable it for your organization right away.
What's New: Before And After
1. Email Design
Before: Emails were composed with either an advanced editor or a basic text editor, which had limited formatting — bold, italic, links, and a simple toolbar.
After: Emails are now exclusively built using a full drag-and-drop editor. Admins can add content blocks including text, images, buttons, and dividers to create polished, professional emails that reflect the club's brand. A mobile preview lets admins see exactly how the email will look on a phone before it is sent.
Why it matters: Members are more likely to open and engage with well-designed emails. A professional-looking communication reflects positively on your club and helps your message stand out in a crowded inbox.
2. Templates
Before: Every email started from scratch. There was no way to save or reuse layouts from previous campaigns.
After: Admins can now create and save branded templates from a dedicated Templates dashboard. A template is a pre-built email layout — for example, a monthly newsletter format with your club logo, announcement sections, and a branded footer — that can be selected as a starting point for any new campaign. Templates can be duplicated, renamed, or edited at any time, making it easy to create variations of your most-used designs without starting from scratch.
Why it matters: Templates save significant time for recurring communications — such as monthly newsletters, membership reminders, or seasonal promotions — and ensure your club maintains a consistent, recognizable look across all member communications.
3. Draft Management
Before: There was no dedicated draft system. If an admin left the page before sending, work could be lost.
After: All emails auto-save as drafts and are stored in a dedicated Drafts tab on the Bulk Email dashboard. Multiple drafts can be saved and worked on simultaneously, and drafts can be duplicated or deleted as needed.
Why it matters: Drafts allow admins to collaborate with staff, take their time crafting the right message, and return to finish an email when ready — without the risk of losing their work.
4. Scheduling
Before: Emails could only be sent immediately. There was no option to schedule delivery for a future date or time.
After: Admins can now schedule emails to send on a specific date and time. Scheduled emails are managed from a dedicated Scheduled Emails tab, where they can be rescheduled, sent immediately, or moved back to drafts.
Why it matters: Scheduling allows admins to plan communications in advance and deliver them at the most effective time — for example, sending a reminder the morning before an event or timing a promotional offer to go out at the start of a new month.
5. Recipient List Pagination
Before: The recipient list displayed all results on a single page, capped at 1,000 members. Any filtered list exceeding 1,000 members would not show the full results, meaning some recipients could be missed.
After: Recipient lists are now paginated, with each page displaying up to 500 members at a time. Admins can move between pages to review and select all intended recipients regardless of list size.
Why it matters: Pagination ensures no member is accidentally excluded from a campaign simply because the list was too large to display. Every matching recipient is now accessible and selectable.
6. Engagement Metrics
Before: After sending an email, admins had limited visibility into how it performed. Basic send history was available but detailed engagement data was not.
After: Every sent campaign now includes detailed metrics including Total Sent, Open Rate, Click Rate, and Bounce Rate. Admins can click into each metric to see which specific recipients opened, clicked, or bounced — and send follow-up communications directly from that view. Metrics are refreshed daily for 14 days after sending.
Why it matters: Understanding how members engage with your emails helps you refine your communication strategy over time. Knowing which messages resonate — and which ones don't — allows you to continuously improve your outreach.
7. Sent Emails: Duplicate or Save as a Template
Before: Once an email was sent, the only way to reuse its content was to duplicate it directly from the Email History screen. There was no way to save an email as a reusable template, meaning admins had to rebuild similar campaigns from scratch every time.
After: Any sent email can now be duplicated or saved as a template directly from the Sent Emails tab. Duplicating creates a ready-to-edit copy of the email that can be modified and sent as a new campaign. Saving as a template adds the email's layout and content to the Templates dashboard, making it available as a starting point for any future campaign across your organization.
Why it matters: If a past email resonated with your members — strong open rate, high click-through, great design — you no longer have to rebuild it from the ground up. Duplicating lets you quickly spin up a similar campaign, while saving as a template turns your best work into a reusable asset that the whole team can build on. Both options save time and help maintain consistency in your club's communications.
8. Centralized Email Management Dashboard
Before: Only Email History displayed sent email information. There was no dedicated view for tracking the status of all email activity across the organization.
After: All email activity is now managed from one centralized dashboard with four dedicated tabs — Drafts, Sent Emails, Scheduled Emails, and Templates. Admins can see the status of every campaign at a glance, pick up where they left off on a draft, monitor scheduled sends, and access the full history of sent emails — all without leaving the Bulk Email page.
Why it matters: Having everything in one place saves time and reduces the risk of emails falling through the cracks. Admins no longer need to hunt for a past email, wonder if a draft was saved, or lose track of what has already been sent — the dashboard gives a clear, organized view of your entire email communication history at all times.
9. Send Test Email Before Sending
Before: There was no built-in way to send a test email. Admins had to send the live email to see exactly how it would look in a recipient's inbox.
After: Once email content has been added, a Send Test Email option appears directly on the email creation page. Admins can select one or more system users to receive the test and add additional email addresses as needed — making it easy to loop in staff for review before the email goes out to members.
Why it matters: Sending a test email before going live is one of the most important steps in any email campaign. It allows you to catch formatting issues, verify that personalization tags like First Name are populating correctly, confirm that images and buttons are displaying as expected, and ensure the overall layout looks polished on both desktop and mobile — all before a single member sees it. This small step can save significant time and prevent embarrassing errors from reaching your entire membership.
10. Recipient Filters
Before: Recipient filters were displayed as a long list of fields taking up significant space on the page, requiring admins to scroll through all available options even when only a few were needed.
After: Filters are now neatly tucked behind a dedicated Filters button on the right side of the recipient list. Clicking the button opens a clean, organized filter panel without cluttering the main screen.
Why it matters: The new filter panel keeps the recipient selection screen clean and easy to navigate. Admins can quickly apply only the filters they need without being overwhelmed by a long list of fields — making it faster to target the right audience for every campaign.
Summary
The new Email Campaign feature transforms CourtReserve's email communication tool from a basic send-and-forget system into a full campaign management experience. With a drag-and-drop builder, reusable templates, draft management, scheduling, paginated recipient lists, and detailed engagement tracking — admins now have everything they need to create professional, targeted member communications that drive engagement and keep your club top of mind.
Ready To Get Started?
For step-by-step instructions on creating and managing emails, see:



















